Dog is Good with Jon and Gila Kurtz

Dog is Good with Jon and Gila Kurtz

Dog is Good is a Dog Lifestyle company creating and marketing gifts and apparel for dog lovers.  The company, located in Los Alamitos, CA (Orange County approx. 30 miles south of L.A.) sells wholesale and retail, and licenses the brand to numerous manufacturers in the pet, gift and home product industries.  Primarily still an apparel company, Dog is Good is quickly becoming well-known in the gift and pet markets.  They have also developed a reputation for generously giving back to animal welfare organizations at the national level and throughout the United States.

The company's success lies in its ability to deliver a simple message in a way that resonates with dog lovers.  With clever and poignant sentiments, they remind us all how great it feels to be with Dog.



Jon and Gila Kurtz talk about Dog is Good
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Jon and Gila Kurtz
Dog is Good

Jon grew up mostly in Wilmington, DE.  He graduated from the US Naval Academy in 1982 and determined soon after that the Navy would not be a career.  True to his word, he retired after only 27 1/2 years of service with the rank of Captain.  Along the way he earned master's degrees from The George Washington University (Information Systems Management) and The US Army War College (Strategic Studies), neither of which have much applicability to what he now does for a living.  Though he is an avid triathlete, Jon has sworn it off for a few years in favor of less time-consuming fitness activities to build the Dog is Good business.  He has been married to (his first wife) Gila for 23 years.

Gila is a product of northern Virginia and she graduated from Virginia Tech University in 1987.  When she bought Jon with her Visa card at a bid for bachelors auction in 1988 (true story), it effectively ended her teaching career.  They married and proceeded to move about every 2 years until 2006 when they were able to finally settle in sunny Seal Beach, CA.  Still, in addition to supporting a stressful navy lifestyle, she always had some sort of sales gig going on.  After she convinced Jon to adopt a too-young Dalmatian puppy, Gila learned she really liked dogs and decided to pursue a career as a dog trainer.  She immersed herself in the study and application of the science of canine behavior and quickly became the go-to dog trainer wherever she moved (much to the disappointment of the third human Kurtz family member, 15 year old daughter Abby).  A recurring theme with Gila is that "anything worth doing is worth overdoing."


E-Mail:    Phone: 562.735.0219


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