Financial Independence Group, Inc. with Jim Cooper

In 1976, Dr. William H. Cain was active in his profession of counseling psychology and was teaching at a local university. A friend who owned a securities and insurance agency needed to motivate his sales force and thought Cain could help. Cain conducted several seminars for the sales force, including “Psychology of Sales” and “Dress for Success.” When asked about this experience Cain said, “I always knew that salespeople needed motivation; it became so apparent how crucial it is to success.”

Drawn into the financial services industry, Cain eventually opened an agency of his own. His wife and partner, Ericka, joined him in 1987. The company grew from an MGA concentrating on Medicare supplements and health products to Financial Independence Group, Inc., a small, national marketing company.

To get to the next level, it would take vision and a very big step. In 1997, Bo Johnson was hired as Chief Marketing Officer. Bo passed away on December 5, 2009. Cain, with his experience, and Johnson, with his energy and vision, skyrocketed FIG from a small company to one of the best and most recognized marketing companies in the country.

For over 30 years, FIG has maintained the same philosophy, but we now offer more services. Working in 49 states allows FIG the advantage of connecting with advisors in every market. We believe in strong personal relationships and understand that advisors want to remain independent without feeling isolated.

At FIG, an advisor has a team of specialized marketers to contact, as well as a support staff available to answer any question and to follow up on the advisor’s business. This is very apparent with our App Wash® program that is designed to take an advisor’s business to the next level. Imagine being able to turn in an application for a client and then not worrying about that application again until you are paid. We do the rest.

FIG knows products are not the key anymore. Why? Because every marketing company has the same products, but not everyone can offer the same superior services. Johnson explains, “We do everything possible to be a true partner. Saying you will partner with an agent is easy; what is unfortunate is that most marketing companies do not actually get around to doing it.”

The objective for FIG has been the same since the beginning: under promise and over-deliver. Regarding success Johnson said, “We measure our success by the success of each independent agent. When they are successful, we are successful.” Call FIG on your next case, and put us to the test!


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Guest

Jim Cooper
CMO
Financial Independence Group, Inc.

Jim Cooper graduated from James Madison University with a degree in Business Management and minor in Finance.  He was a scholarship athlete at JMU for four years as a member of the JMU football team.  Before being introduced to Financial Independence Group, Jim was helping run a family business here in Charlotte, NC.  Once Jim met Bill Cain and Bo Johnson, he had to be a part of this great organization.  Jim started his tenure with FIG as an Annuity Marketing Consultant in 2002 and built his book of business from scratch.  Since 2002, Jim has developed a passion for the financial services industry as one of FIG’s top marketers.  He has helped implement many programs and has built one of the top producing books of business in the industry today.  In 2009, Jim joined the FIG management team as Chief Distribution Officer.  As CDO, he continued to grow his client base with the majority of this time spent implementing new ideas, programs and systems to help take you and FIG to the next level.
In 2010, Jim accepted the position of Chief Marketing Officer.  He brings his years of experience, knowledge and leadership to the marketing department.  As CMO, Jim will directly oversee the marketing department as well as continue to be instrumental in the development of current and new marketing programs.  Jim, along with the rest of the senior management team, is readily accessible and always willing to assist you in any way possible.  Jim sees what he does on a day to day basis as relationship building.  He feels producers not only need to have a strong relationship with their clients, but also wither their marketing organization.  After all, you all are our  clients and we will never forget that.
Jim lives in Charlotte, NC with his wife Jamie.

Website:  www.figmarketing.com

E-Mail: jim.cooper@figmarketing.com    Phone: 1-800-527-1155 x123








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